Tag: featured

The Crisp Blog

News, Resources, and More

Team discussing business while looking at a laptop.

6 Ways Fractional Marketing Services Can Recession-Proof Your Business

In financially challenging times, marketing is often the first cut. Having said that, you still need to drive leads, differentiate yourself from the competition, and communicate with customers. One way to keep your marketing efforts afloat (and ensure your business continues to thrive) is by taking advantage of fractional marketing services.    How does this…

Black person holding a phone going through photos on instagram while having a cup of coffee

What is a Reel?

What is a Reel? You may have recently noticed that there’s been a lot of short video clips popping up on your Instagram and Facebook feeds. You might have also heard of a new platform called Tiktok. So what is a reel? A reel is a short video clip often used with a trending sound…

A women Fractional CMO showing clients a successful marketing plan

Five Reasons to Hire a Fractional CMO

Five Reasons to Hire a Fractional CMO There are many reasons to hire a Fractional CMO, including cost savings, immediate action planning, and faster execution of your short-term and long-term marketing goals. Here are Crisp’s five reasons why you’ll want to consider hiring a Fractional CMO.     1. Get Help With Your Marketing Challenges…

Fractional CMO team helping each other on a project

Cost Savings to Hiring a Fractional CMO

Cost Savings to Hiring a Fractional CMO Many businesses in the growth stage of development are turning to Fractional CMO’s to oversee their marketing efforts. And while there are many factors to consider when deciding between a fractional vs. full-time CMO, cost savings are at the top of the list. Depending on the stage of…