Woman looking at the Crisp website on her laptop for custom marketing services

Marketing, the Crisp Way

We’re not an agency. We’re your fractional marketing team. Our custom marketing services integrate with your business to provide structure, strategy, and leadership to any sized team, whether it’s a task force of contractors or an in-house crew. 

You know that marketing is essential to drive your growth objectives, but you don’t have the expertise in-house. That’s where our custom marketing solutions come in.

Get the Right Resource for the Right Task

Our Custom Marketing Services

Marketing isn’t just sleek campaign artwork and buzzy messaging. It’s processes, projects, and people. Unlike with an agency, you’re not just outsourcing tasks and responsibilities. Fractional marketing means you’re “in-sourcing” your very own marketing team – one that will get involved on the ground with strategy, execution, and leadership and leave a lasting impact.

Our custom marketing services can scale up or down depending on your needs, whether it’s leadership, process or systems optimization, a business-transforming project, or all of the above.

Traditionally, a complete marketing team would have various levels of leadership – but this won’t work for all businesses. Our Crisp Marketing Stack will keep your marketing initiatives on track by making the most efficient use of everyone’s time:
  • A fractional CMO will lead the vision and own business goals
  • A senior marketer will set the strategy and objectives and keep the marketing plan on track
  • A marketing coordinator will support day-to-day tasks like administration, project management, and market research

Structured this way, your CMO is able to share the workload to make the most of their time and your budget, and your operations can run smoothly with no bottlenecks or service interruptions.

Our Process

The Crisp Way

Crisp's custom marketing services team

99.9% of businesses operate their marketing program by sending out email campaigns, managing social media calendars, and deploying digital ads. Here’s the problem: it’s too far down in the business operations to significantly tie into top-level business goals. That’s why you don’t know if your marketing makes sense.

Crisp can help you connect the dots.

diagram of Crisp's custom marketing services workflow

Every client we work with receives the foundation for a marketing plan. Our proven process provides a holistic view of your marketing, including things like value propositions for your target audience, and messaging and marketing tactics. But we also delve into the right technology for your needs, and how to structure your organization.

The result? A full picture of your marketing priorities, with the steps and timeline needed to complete it. 

Why Fractional Hiring Makes Sense

Get the Most From Your Budget

Looking at hiring an assistant, or hired a junior marketing person in the past without much success? Save yourself the fixed salary cost and use Crisp’s custom marketing services instead:

We’re Flexible

Scale your team up or down as demand fluctuates.

We’re Cost-Efficient

Hire a full team at a similar rate to a single junior resource, or get senior talent without paying a full-time senior salary.

Get Mentorship and Oversight

We build this into our marketing stack and can provide it to your team, too.

Reduce Overhead

No need to budget for office space, equipment, training or benefits. We can work remotely and bring our own tools.

Mitigate Risk

Hiring fractionally means there’s no long-term commitment. All we ask for is 30 days’ notice if you’d like to cancel.

Get a Different Perspective

Take advantage of a fresh pair of eyes that aren’t biased toward the way things have always been done.

Turn Your Bold Vision Into Reality

As a budding business, you have limited resources. We expand your capacity with senior support to drive growth.

Crisp Fractional Marketing Model showing Client, Crisp, and network of vetted marketing specialists

Network of vetted marketing specialists

Like what you see? Take a look at our services and the solutions we can provide.
See If We're A Fit

Book an "Ask Us Anything" Coaching Session

Request your free, no-obligation 30-minute session with a Crisp marketing coach over Zoom.

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In Our Clients' Words

Ngaio Davis

 Founder, Owner and Managing Director, KORU
Whatever reservations I had about increasing my marketing budget to receive guidance and expertise from the Crisp team has gone right out the window. Their help (especially with social media management) is priceless, worth every penny!

Wei Chou

CEO and Founder, Cargo Sprout
We were looking for a company to help us streamline our operations and digitize our sales pipeline through the CDAP program, and Crisp caught our attention. The process was well-organized and communication was clear throughout the entire project. I highly recommend Crisp to anyone looking for a company willing to go above and beyond to deliver results.

Keith Ippel

Co-CEO and Co-founder, Spring
It was not easy, especially given the state of things when the Crisp team bravely stepped into the void. Our new marketing team is better off for the world and the results your team put into the systems and processes

Jordan Lacroix and Taylor Smears

Co-founders, Curious Campervans
The entire CDAP process was incredibly eye-opening. Crisp developed valuable, foundational marketing tools, like the persona and value proposition, that we will continue to use regularly. We also had some great strategic conversations with the Crisp team along the way.

Sara Ward

Owner, The Village Community Acupuncture
Working with Christine and her team regularly has been amazing – they have helped me completely rebrand my company, develop a focused persona, increase my SEO, update my webpage and continue to find different outlets to grow my business. Without Crisp, I would still be a struggling entrepreneur. They have been the light in my journey and I am forever grateful for their expertise, dedication, and above all, friendship.

Amy Robinson

LOCO BC
That’s a wrap for a very successful BC Buy Local Week! Our ads had reached more than 1% of the province by Friday, with a very high watch through rate. Our social reach has been very high as well, thanks to all of you.

Erin Roux

Springfree Trampoline
The guidance of Christine and her team played a significant role in our Vancouver market exceeding its sales goals. I would not hesitate to recommend Crisp Media as a partner to any company looking to execute impactful campaigns and programs.
Case Studies

Client Success Stories

Read up on how we’ve helped grow businesses across a range of industries. 

Learn More